Why Branding is So Important for Bloggers
You could set up a blog and just start typing every stray thought that pops into your head (this is what I did at ﬁrst before I got a clue), and this may make you feel fulﬁlled emotionally and creatively....but you likely won’t attract a lot of attention or following to your blog.
It isn’t enough to just create compelling content, you have to be a strategic marketer and drive readers to what you create.
And readers are most attracted to clear, authentic brands.
I recommend my favorite “45 Minute Exercise” when tackling each worksheet in this section. The “45 Minute Exercise” is exactly what it sounds like.
You set a time for 45 minutes and give yourself ONE TASK; limiting all distractions if possible.
...And for those 45 minutes it's just you and a piece of paper, specifically...these worksheets. You may be surprised what comes up!